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Clients are at the core of everything we do at Media In Action, and we take their trust in us very seriously.
Media In Action is a Sydney-based communications agency specialising in integrated Paid, Owned, and Earned Media for brands seeking meaningful, long-term growth.
While we operate across these disciplines, we are united by a single focus: delivering considered, high-impact communications for brands we believe in. We are a senior-led, specialist agency, intentionally designed to remain agile, selective, and deeply involved in the work we take on.
We partner with a limited number of brands at any one-time, prioritising quality over quantity and long-term value over volume. By integrating strategy, performance, and brand narrative, we create tailored ecosystems that drive meaningful growth, only when there is genuine alignment, availability, and shared ambition.
We’ve worked with individuals across a range of industries, and understand the importance of creating bespoke communications solutions that speak to your unique audiences.
From corporate clients to those in the hospitality, lifestyle and beauty space, we have collaborated with some of the biggest brands in Australia, and have always prided ourselves on delivering results that speak for themselves.
Media In Action partnered with luxury regional destination Mona Farm to elevate its profile as one of Australia’s most sought-after wedding and lifestyle retreats.
Our Earned Media strategy secured premium coverage including a front cover of Country Style Magazine, alongside features in RUSSH, Good Food Guide, Wedded Wonderland, Homes To Love, and luxury travel and lifestyle titles reaching over 10,000,000 users across 6 months. This was supported by strategic engagement with aligned wedding and travel influencers and talent.
Through sustained editorial storytelling and influencer alignment, Mona Farm strengthened brand awareness, increased enquiry volume, and solidified its position within the luxury wedding and events market.
BOA is a business networking and education platform designed for ambitious founders and business owners. Media In Action was engaged to lead the editorial strategy for the launch of BOA App’s Inner Circle at Icebergs, bringing together some of Australia’s most influential business leaders.
Our team supported talent engagement and media relations, securing high-profile attendees including Mark Bouris, Jacqui O, Jane Lu, and Jules Robinson. The launch achieved over 18 million in media reach, with coverage across The Australian, Daily Telegraph, news.com.au, Inside Small Business and more.
This campaign positioned BOA App as a premium, community-led platform with strong cultural and commercial relevance.
International property development brand Crown Group recognised the need to enhance their communication with customers and investors to establish a more direct and engaging connection. In response, they partnered with Media In Action to create a series of digital newsletters, harnessing the power of owned and paid media.
Our approach centred on the development and delivery of a bespoke digital newsletter program designed to inform, engage, and build long-term brand affinity. Content was carefully curated to showcase Crown Group’s premium developments, architectural leadership, and urban lifestyle insights, blending strong editorial storytelling with elevated design.
To maximise reach and engagement, Media In Action supported the Owned Media strategy with selective Paid Media across social and digital channels, ensuring key launches, announcements, and content reached the most relevant audience segments. Engagement metrics rose significantly, with strong open and click-through rates reinforcing the value of the content and strengthening Crown Group’s connection with its audiences.
Media In Action partnered with ADGE Hotel to deliver an integrated Paid, Owned, and Earned Media strategy designed to cut through the competitive hospitality landscape and drive measurable commercial outcomes.
Our Paid Media strategy, spanning Google Ads and paid social, consistently exceeded industry benchmarks, delivering strong ROAS and driving significant monthly revenue growth. A comprehensive SEO and Owned Media approach strengthened top-of-funnel visibility, increased organic traffic, and positioned ADGE as a culturally relevant boutique hotel.
Earned Media played a key role in elevating brand credibility, with coverage secured across leading publications including Nine, Time Out, Fashion Journal, Pedestrian, and News.com.au. Together, this fully integrated approach has seen ADGE achieve sustained brand awareness, increased bookings, and consistent performance growth across all channels.
If you need a little more convincing, check out more client case studies.
We’ve worked with individuals across a range of industries, and understand the importance of creating bespoke communications solutions that speak to your unique audiences.
From corporate clients to those in the hospitality, lifestyle and beauty space, we have collaborated with some of the biggest brands in Australia, and have always prided ourselves on delivering results that speak for themselves.
Leading international property developer, Crown Group enlisted the services of Media In Action across a range of its key communications channels – most notably social media and event management. Tasked with the responsibility of promoting Crown Group’s development offerings to a local audience, Media In Action took on the challenge with their inimitable combination of creativity and strategy.
Through a number of digital campaigns and breathtaking events, that utilised the influence of a host of on-brand talent, the Media In Action x Crown Group partnership reached dizzying heights of success. Within the first 6 months of engagement, Crown Group and Media In Action reached over 15 million users online through influencer and marketing campaigns.
Media In Action made music magic, through its work with Casio Australia. With both brands underpinned by a creative spirit, it truly was a match made in musical heaven. Media In Action’s key communications achievements for Casio Music included:
World Music Day activation: Which saw 8 influencers from the music and film fraternity share their experience about experimenting and playing the two newly launched models CTS-1 and CTS400.
PR opportunities with Studio 10 – With Casio products secured for giveaway sponsorship for Friday morning show’s ‘Lucky leprechaun’ segment – hosted by the very talented Tristan MacManus and Sarah Harris. This message was amplified through strategic follow-up social media posting – ensuring the content was leveraged to reach a new and larger audience.
Branding strategy and content creation shoot – To be included and implemented with Casio’s marketing material and website.
Home to a team of super-skilled staff, experienced in delivering multi-dimensional marketing strategies, Media In Action is everything the woman after which it was serendipitously named stands for: experience, expertise, and inimitable energy.
Home to a team of super-skilled staff, multiple multinational brand accounts, an exciting events and activations division, and a stable of exclusively signed influencer celebs, today the Media In Action is everything the woman after which it was serendipitously named stands for: experience, expertise, and inimitable energy